Last year’s signing of the Inflation Reduction Act undeniably changed the business landscape for home performance contractors of all stripes and sizes. Communicating the value proposition of the intricacies of the Inflation Reduction Act and the provisions, rebates, and incentives it entails to homeowners and clients presents new challenges to address—challenges that can be met with marketing strategies and proactive customer communications. Join Energy Circle CEO and Founder Peter Troast to learn how best market your home performance services in the Era of IRA.
Learning Objectives:
By attending this session, attendees will:
Learn key marketing strategies to support their business while utilizing IRA incentives and rebates
Better understand the Inflation Reduction Act and its ins and outs
Gain greater understanding of how marketing can support their business model